In a digital world, print stands out. In a report from 2015, results show that people prefer to read from paper rather than screens as the navigation of flipping back and fourth is easier. Reading on paper creates stronger memories of the information perhaps due to digital screens being harder to look at longer, encouraging scanning through information rather than reading thoroughly. A Tactile nature to information creates a more powerful memorable experience and allows people to form a stronger connection to your brand.
Yet delivering print campaigns of real scale takes experience. When a print campaign would make all the difference, we’ll take you from concept to letterbox. So if you want to hit your print deadline, your target market and your campaign ambitions, best talk to the team who were running print campaigns when print was all there was.
