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Scary. Fun. Not 2 things you normally put in the same sentence. But that's exactly what our friends at Merlin Entertainments needed from us. Their launch of the new Blackpool Tower Dungeons was a big deal. And so they wanted to make a big noise about it.
We created an integrated concept called "survive the fun" that ran across multiple media. From bus-shells to leaflets, from websites to landing pages, we covered it all. A campaign designed to appeal to families who want a fun and scary experience? Job done.
Spread the word, share the love, pass it on. If you like this article, feel free to share using the handy link below.
Next project:
BAE Systems Video Brochure
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